Website and system security basics for small businesses
You don’t need a security team to cover the basics. A plain-English checklist on backups, updates, passwords and two-factor sign-in for small businesses.
Who owns your website, code and data? What to check
Many businesses assume they own their website, software and data, then find out otherwise when they try to leave a supplier. What to check and ask for.
Where AI is genuinely useful for small businesses right now
Cutting through the hype: practical, low-risk places a small business can use AI tools today, where to be careful, and how to run a sensible first trial.
Mobile app or web app: which does your business need?
Thinking about an app? How to decide between a native mobile app and a web app, what each costs you over time, and the questions that settle it.
How to build a business dashboard people actually use
Most dashboards get opened twice and forgotten. How to choose the right numbers, keep it simple and make a dashboard part of how you run the business.
What connecting your business systems actually involves
“Can’t we just connect them?” What integrating two business systems really involves, why it’s rarely a five-minute job, and what to ask before you start.
Marketing automation for beginners: three workflows to build first
Marketing automation doesn’t have to be complicated. Three simple workflows most small businesses can set up first, plus the rules to follow.
Is GoHighLevel right for your business? Questions to ask first
GoHighLevel bundles CRM, marketing and automation in one platform. Here’s how to judge whether it suits your business before you commit.
CRM setup mistakes that stop your team using it
A CRM only works if people use it. The setup mistakes that turn a promising system into an expensive address book, and how to avoid each one.
How to brief a developer when you’re not technical
You don’t need to speak code to brief a developer well. What to include, what to leave out and how to get quotes you can actually compare.