Ongoing brand management, Liverpool
Keep the brand consistent after the launch excitement has gone. We act as a retained brand partner for growing businesses, producing new creative and keeping every supplier’s work consistent month after month.
Send us what you have. We'll tell you what's working, what isn't and what we'd change.
No obligation. No hard sell. We only use your details to reply to you.
Brands drift when dozens of new assets are created over time by different people, suppliers and tools. Ignite can stay involved as an ongoing brand partner, producing new creative, checking work from other suppliers and keeping design, web, social, campaigns, print and presentations aligned, so the brand you launched is still the brand people see two years later.
The aim is to make on-brand work easy for everyone, not to approve every social post. We keep templates and the asset library current, answer the ‘can we do this?’ questions quickly and step in where a piece of work would undo the consistency.
Logo · Dockside Kitchen
Sketches
A · Lines
D
B · Monogram
C · Block
Rough ideas first. The strongest one gets built properly.
Brief
Independent restaurant. Warm, local, relaxed.
Layers
Sketch A
Sketch B
Sketch C
200%
Line 2
W
74
H
11
X
34
Y
54
Radius
3
Layers
Line 3
Line 2
Line 1
Circle
200%
Fill
Hex
#1F4D3A
Layers
Line 3
Line 2
Line 1
Circle
100%
Dockside Kitchen
Typography
Barlow Condensed
Weight
Bold
Size
32
Tracking
−1%
Case
Title
Export
Export logo
Artboards
Dockside Kitchen
Dockside Kitchen
Dockside Kitchen
Exported
SVG
Primary, stacked, reversed
PNG
Web and social sizes
Print-ready, CMYK
We gather a sample of recent work from your team and suppliers and show you where the brand has drifted and why.
We set a monthly scope, the channels for requests and the checks we’ll carry out, sized to how much you produce.
We produce new work, review supplier output, update templates and guidelines, and report on what’s changed each month.
Got a question about ongoing brand management in Liverpool? Ask when you send the form and we’ll answer properly.
You agree a monthly level of support covering new creative, checks and upkeep. Requests come to us through an agreed channel, and we prioritise them against the plan. The scope can be reviewed as needs change.
Yes, that’s usually the point. We support the people already producing work with templates, guidance and quick feedback, and review what comes in from other suppliers rather than replacing everyone.
We’ll agree terms when we scope the retainer. A few months is usually needed to see the benefit, but we’d rather keep clients because the work is useful than tie them in. Ask us for the specifics.
In a shared, organised asset library that you own and can access at any time. We keep it tidy and current, so your team always finds the latest logo, templates and imagery without asking.
Tell us how much creative the business produces and who currently makes it. We’ll suggest a retained arrangement that fits. Based in Liverpool, we take on ongoing brand management work for clients across the UK.
Takes under a minute.
No obligation. No hard sell. We only use your details to reply to you.